Istanbul Domino Show 2009

 

Take a look behind the scenes

Client:

Municipality of Istanbul

Assignment:

This domino show is especially made to celebrate the annual Children’s Day on April 23rd as a gift from the mayor to the children of the city. The theme of the show was Children and Sports. Among the items in the show were a football field changing into the Turkish Flag, shooting baskets balls into the basket and a portrait of Atatürk appearing from behind the dominoes. To make this event a real celebration we broke last year's record and set a new Turkish Record with a number of 199,980 dominoes toppled.

Participation:

During preparation over 120 children shared their contribution by creating their own colourful footsteps which were placed on the dominoes before toppling. They were invited to watch the show live as an audience and six of them had the privilege to topple the first domino together with the mayor.

Results:

For the second year this city marketing event was very successful again and attracted a lot of media attention. The show was broadcasted live on the Turkish TV-channel ATV as a special item in a talk show.

Location:

A new community sports centre in the district Kartal at the Asian part of Istanbul.